Technical content writer — WordPress · Hosting · SaaS · IoT
I write the content that turns “what does this plugin even do” into “add to cart.”
I write blog articles, web copy, documentation, and technical diagrams for WordPress themes, plugins, hosting, forms, and eCommerce companies — including Elegant Themes. If your product is technical and your audience isn’t always, I’m the writer who closes that gap.
WRITTEN FOR
Denso | Volley Boast | Elegant Themes | WP Mayor | WS Form | WPZone | Verpex
About
I’ve spent my career explaining software people didn’t build, to people who won’t read the manual.
Most of my work sits inside a sales funnel: blog articles for WordPress theme, plugin, hosting, forms, and eCommerce companies that need to turn a feature into a reason to buy. Elegant Themes has been one of my main clients — I’ve written the kind of technical, product-aware content that has to be accurate enough for a developer and clear enough for someone who’s never touched a staging site.
I also work further out on the technical end: user guides and documentation for WordPress products, and — a less common combination — wiring diagrams and schematics for IoT and smart hardware clients. And I go further into the funnel too, writing web copy for agencies building sites for their own clients, newsletters, and social content.
Services
Content for every stage of your funnel
From the first blog post that gets found to the documentation that keeps a customer after they buy.
Blog & Article Writing
Sales-funnel-focused blog content for WordPress theme, plugin, hosting, forms, and eCommerce companies.
Website & Landing Page Copy
Copy for the sites you’re building — your own, or the ones you’re building for your clients.
Product Documentation & User Guides
Clear, accurate guides for WordPress themes, plugins, and other technical products.
Technical Diagrams & Schematics
Wiring diagrams and schematics for IoT and smart hardware products — paired with the writing that explains them.
Email Newsletters
Regular newsletters that keep a product in front of the people who already trust it.
Social Media Content
Posts that support a launch, a campaign, or an ongoing content calendar.
Video Scripts & On-Camera Tutorials
Scripting — and, if it fits, presenting — product tutorial videos.
Plugin and theme reviews
Honest reviews of the tools worth paying for — and the ones to skip.
30 years of technical experience.
12 years of content business.
I started as an electronics technician, spent a decade as an industrial engineer at Denso, then built multiple content sites from scratch, including one that reached 30,000 monthly readers. I’ve written over 1,000 articles in WordPress and other subjects for clients including Elegant Themes, Thomas Nelson, and Zondervan, and I designed a Bible that sold out two printings. I know both the technical side and the business side, and I teach the way an engineer thinks: clearly, practically, step by step.
Elegant Themes | Denso | Volley Boast | Technical Writer | Industrial Engineer
LATEST ARTICLES
Recent from the blog
The Best Tools for Technical Writers (Free and Paid)
You don’t need a massive toolkit to be a great technical writer. But the right tools can make your work faster, clearer, and more professional. This guide covers the most useful tools across the entire workflow, from writing and editing to screenshots, diagrams, and...
Book Review: Technical Writing For Dummies 2nd Edition
Technical Writing For Dummies, 2nd Edition by Sheryl Lindsell-Roberts is positioned as an entry-level guide to technical writing. Published in 2023, it aims to introduce readers to the field, covering everything from documentation types to career paths and tools used...
What Makes Documentation “Good”? (A Practical Checklist)
Most documentation isn’t terrible, but it can be hard to use. It might be accurate. It might even be complete. But if users can’t quickly find what they need and understand it without effort, it fails its purpose. Good documentation isn’t about volume or technical...